Antecedents of business intelligence usage : a case study of Universiti Teknologi Malaysia (UTM)

Abstract

Business Intelligence (BI) is a system that uses analytical techniques to obtain knowledge from large amount of data. Business Intelligence assists organizations to make effective decisions, improve revenue, competitiveness, and to devise or produce new strategies. However, BI implementation is often plagued with many complex processes, challenges, issues, risks, and drawbacks making it difficult to achieve BI benefits. Nevertheless, the number of successful BI implementation in HEIs is still inadequate. Considering the challenge and need of implementing BI system, this research aims to contribute by determining the factors that influence BI implementation success for Malaysian Higher Education Institutions (HEIs). The study uses literature review from various resources including papers, books which were used to find the BI success factors. The literature revealed nine factors which influence the success of BI implementation. These factors are organized into three dimensions: organizational, process and technological dimension. This study deploys a questionnaire survey method to collect data from UTM BI users as the case study and descriptive statistics to validate the data. Based on the result obtained after the validation, it indicated that all the factors can be used by UTM and Malaysia HEIs in general as the factors that will help in achieving the success of BI system implementation.