Universiti Teknologi Malaysia Institutional Repository

The influence of innovation types towards small medium enterprises performance: a study of Malaysian manufacturing industry

Rahim, R. A. and Mahmood, N. H. N. and Masrom, N. (2019) The influence of innovation types towards small medium enterprises performance: a study of Malaysian manufacturing industry. International Journal of Supply Chain Management, 8 (3). pp. 547-553. ISSN 2051-3771

Full text not available from this repository.

Official URL: https://ojs.excelingtech.co.uk/index.php/IJSCM/art...


Malaysian SMEs is very important to the country especially in contribution to creating more job opportunities, generating higher production volumes, increase export and many others. SMEs has been recognized because of the essential role that has been carried out towards the economic growth, but it is actually disappointed because the fact shows that the developments and performances of Malaysian SME considered low if compared to the others developing's country. Even though numerous government efforts have been and are being implemented over the years, SMEs performance is still not achieved as expected. In addition, with globalization economy nowadays, SME also faced the difficulties in order to sustain and survive especially to compete with foreign company. The competition from foreign company has forced SME to strategies their organization to be more competitive particularly through innovation performance. Therefore, this study has selected innovation as variables and aim to find out the influence of innovation towards Malaysian SME performance. This study measured innovation by four types of innovation namely product innovation, process innovation, administrative innovation, and marketing innovation. SMEs performance was measured from the perspective of financial and non-financial. The survey was conducted among top-level management of 440 Manufacturing SME in Malaysia. The data was analyzed through Statistical Package for the Social Sciences (SPSS) and the hypotheses were tested through regression analysis.

Item Type:Article
Uncontrolled Keywords:marketing innovation, process innovation, product innovation
Subjects:T Technology > TS Manufactures > TS156.6 Quality Control
Divisions:Razak School of Engineering and Advanced Technology
ID Code:91010
Deposited By: Narimah Nawil
Deposited On:31 May 2021 21:21
Last Modified:31 May 2021 21:21

Repository Staff Only: item control page