Elemen keusahawanan dalam bidang kulinari

Abstract

The existence of the gap between the expectation of culinary students and the realities of the job market has led the students to face the obstacles to entering or continuing their career in the same industry. As such, entrepreneurship is one of the best approaches in educating culinary students to prepare for any possible after graduation. However, there are no guidelines for determining and measuring the entrepreneurial level of culinary students. Therefore, this research aims to identify the elements of entrepreneurship in culinary. The results of this research is a culinary entrepreneurial framework. Side of this research is to build a measurement instrument of culinary entrepreneurship level and to produce culinary entrepreneurship profiles for culinary students. This research uses qualitative method in the first phase through document analysis and interviews with graduates and culinary entrepreneurs. At the end of the study, it will acquire a culinary entrepreneurial framework that is also used to produce an entrepreneurship measurement instrument in the second phase of research.