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Development of entry location, entry timing and entry mode decision model for construction firms in international markets

Preece, C. N. and Mat Isa, C. M. and Saman, H. M. and Che Ibrahim, C. K. (2016) Development of entry location, entry timing and entry mode decision model for construction firms in international markets. Construction Management and Economics, 34 (4-5). pp. 236-257. ISSN 0144-6193

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The international market expansion process involves a combination of many strategic entry decisions. Most previous studies have dealt with entry location, entry timing and entry mode (ELETEM) decisions in an isolated way by considering one dimension or a combination of dimensions in particular. Although there have been various models relating to international market entry decisions, there is currently no model that attempts to integrate the factors linking the ELETEM decisions for construction firms. The purpose is to determine a linkage between the ELETEM decisions by incorporating the factors that are mutually inclusive and have significant influence on these decisions. Forty-five (45) Malaysian contractors undertaking projects in international markets responded to the survey. The findings suggested that the mutually inclusive and significant factors (MISFs) influencing the ELETEM decisions were: the firm’s ability to assess market signals and opportunities, the firm’s resources and the firm’s experience in similar works. It was observed that the firms had adopted long-term strategies, repositioned their knowledge from research and development activities and readapted their resources and experience in their global operations. The findings led to the development of the ELETEM decision model to guide interested firms in making better decisions for their future international ventures.

Item Type:Article
Uncontrolled Keywords:Commerce, Construction industry, Location, Construction firms, Decision modeling, Entry mode, Entry timing, International markets, International ventures, Long-term strategy, Research and development, International trade, construction industry, corporate strategy, globalization, industrial development, location decision, market conditions
Subjects:H Social Sciences > HF Commerce
Divisions:Razak School of Engineering and Advanced Technology
ID Code:71618
Deposited By: Widya Wahid
Deposited On:16 Nov 2017 08:32
Last Modified:16 Nov 2017 08:32

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