Universiti Teknologi Malaysia Institutional Repository

Innovative case of patent circumvention application in automotive industry

Abu Bakar, Nooh and Abdul Rahim, Zulhasni (2015) Innovative case of patent circumvention application in automotive industry. In: International Conference on Innovation and Management (1CIM 2015), 17-20 Nov, 2015, China.

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Official URL: http://www.chinaexhibition.com/trade_events/6441-I...

Abstract

Cost reduction efforts in the product system have not been supporting innovation. This contradiction becomes a great challenge for any type of industry in order to improve the competitive level and this was solved using the Theory of Inventive Problem Solving (TRIZ) that was integrated into the Design to Cost Innovation framework. This research focused on the application of TRIZ tools on reducing cost for patented parts. From the case study, the results show that the magnitude of cost improvement and innovation achieved is substantial. These change the limitation of mindset in cost reduction without compromise or trade-off, and open up new possibility of research for reducing cost in processes and services for various industries.

Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:automotive, design to cost
Subjects:T Technology > TL Motor vehicles. Aeronautics. Astronautics
Divisions:Malaysia-Japan International Institute of Technology
ID Code:62139
Deposited By: Widya Wahid
Deposited On:11 May 2017 11:50
Last Modified:11 May 2017 11:50

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