Factors infleuncing knowledge sharing among university administrators

Abstract

The purpose of the present study is to determine the factors that influencing knowledge sharing intention and behavior. This will clarify the reason of performing the action and also will reveal the willingness to perform knowledge sharing among university administrators in public universities. Variance of factors might influence people to perform and involve in certain actions as it is not easy to understand people’s behavior. In this study, the influencing factors of knowledge sharing behavior among university administrators are investigated with reference to major behaviorist school theories such as Theory of Reasoned Action, Theory of Planned Behavior and Technology Acceptance Model. This research employed Theory of Reasoned Action (TRA) as the basis framework of the research design in order to investigate the individual factors (reciprocity, extrinsic rewards, self-efficacy and trust) and also organizational factors (fairness, affiliation and task interdependence) together with technological factor (controllability of ICT) towards knowledge sharing intention (KSI). The framework of this research is partially replicating a study of Bock et al., (2005). However, several variables were added in which are perceive usefulness, perceived ease of use, trust and interdependence. The sample data derived from 68 survey research collected from 127 number of respondents who are currently the Assistant Registrar Scheme in the job grade of N41 until the highest of job grade N54. Knowledge sharing intention is expressed as the dependent variable while the independent variables are Individual Factors (reciprocity, extrinsic rewards, self-efficacy, trust), Organizational Factors (fairness, affiliation and task interdependence) and also Technological Factor (controllability of ICT). The data was analyzed by using SPSS version 21.0 to do descriptive statistics and regression analysis. The overall results reveal that organizational factor is the most dominant factor that influences KSI among university administrators. Results also indicate that all influencing factors has significant, positive relationship in influencing knowledge sharing. The analyses confirmed that extrinsic reward is not one of the factors that influenced university administrators to share their knowledge.