Universiti Teknologi Malaysia Institutional Repository

Basic aspects of property market research

Mar Iman, Abdul Hamid (2006) Basic aspects of property market research. Penerbit UTM, Skudai, Johor Bahru. ISBN 983–52–0399–7


Official URL: http://www.penerbit.utm.my/cgi-bin/katalog/buku.cg...


This book is an elementary text that presents a discourse on the basic aspects of property market research for the use of university students studying real estate courses. Property market research is basically a branch of applied economics that supports various decision–making processes involving land as the major source of a nation’s wealth. Property market research is a multi–disciplinary undertaking whose basic function is to support various decision–making processes in the property business, ranging from property purchase, investment, planning, management to development, through generating, analyzing, and communicating useful and relevant information to the industry. The domain of property market research can be very diverse. However, this book has chosen to highlight the essential body of knowledge in property market research that undergraduate students should gain. It covers the concept of research, scope, elements of property market and its environment, consumer behaviour, location analysis, productivity analysis, economic activities of a geographic place, components of property market research, and property product pricing.

Item Type:Book
Uncontrolled Keywords:property market research, Market Intelligence, Market Research, LOCATION ANALYSIS
Subjects:H Social Sciences
Divisions:Geoinformation and Real Estate
ID Code:30000
Deposited By: Liza Porijo
Deposited On:11 Apr 2013 03:53
Last Modified:27 Sep 2017 07:28

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