Universiti Teknologi Malaysia Institutional Repository

Case study method for new product development in engineer to order organisations

Abdul Rahim, Abd. Rahman and Nabi Baksh, Mohd. Shariff (2003) Case study method for new product development in engineer to order organisations. Work Study, 52 (1). pp. 25-36. ISSN 0043-8022

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Official URL: http://dx.doi.org/10.1108/00438020310458705


The case study method has been widely used as a research instrument for data collection to build theory. Reports on the use of case study method for new product development (NPD) in an engineer-to-order (ETO) organization. Discusses previous work on NPD in the literature in order to determine the knowledge gap that exists. Discovers that NPD work in an ETO organization is lacking despite its importance. Proposes a case study method as a tool to bridge this gap. Explains and justifies the reasons for choosing the case study method. Also describes case study design with the case study protocol. Then discusses the execution of the case study, method of analysis and the limitations of case study research. The findings will assist researchers who are interested in pursuing future research work in this area

Item Type:Article
Uncontrolled Keywords:Case studies, Engineering, New product development
Subjects:T Technology > TJ Mechanical engineering and machinery
Divisions:Mechanical Engineering
ID Code:11140
Deposited By: Zalinda Shuratman
Deposited On:29 Nov 2010 03:40
Last Modified:21 Dec 2010 08:58

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