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Multimodal representations of violence in Chinese cartoons

Liu, Fang and Hassan, Hanita (2020) Multimodal representations of violence in Chinese cartoons. Journal of Advanced Research in Dynamical and Control Systems, 12 (7). pp. 2904-2913. ISSN 1943-023X

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Official URL: http://dx.doi.org/10.5373/JARDCS/V12SP7/20202434


This paper aims to discuss the findings of a study done on the violence representations found in Chinese animated cartoons. This study used the theory of multimodal discourse analysis (MDA) as the analytical framework. The data for this study were 80 episodes chosen from Chinese children's animated cartoons entitled Boonie Bear to investigate the visual modality of the violent plots. The representational meaning and interactive meaning of the visual modality have been analyzed in detail using Visual Grammar and Visual Narrative analytical framework. It has been found that although the cartoon is made for the children, the visual representation of the violence is vivid and emphasized on the forceful attackers. The cartoon portrays the violent side as a powerful and condescending image, while the victims are always neglected. The viewers of the cartoon need to observe the violent scenes from the attacker's viewpoint.

Item Type:Article
Uncontrolled Keywords:Animated Cartoon Violence, Multimodal Discourse Analysis
Subjects:H Social Sciences > H Social Sciences (General)
ID Code:93347
Deposited By: Widya Wahid
Deposited On:30 Nov 2021 08:28
Last Modified:30 Nov 2021 08:28

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