Rahman, N. H. A. and Khalifah, Z. and Ismail, H. N. (2017) Addressing the importance of the sensory aspect in tourism studies—a literature review. Advanced Science Letters, 23 (4). pp. 3167-3169. ISSN 1936-6612
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Abstract
Although sensory aspects has been discovered as one of the most important areas in tourist experience, reviewing the previous literature on the importance of the sensory aspects in tourism studies is still in the limelight. This review paper examines two major areas in tourism studies which discusses the influence of sensory aspect towards the tourist experience, namely, in the area of tourism marketing and tourism geographies. Based on the key research gaps which have been identified, it is concluded that there are the needs for sensory aspect studies in relation to the tourist experience in developing a positive impact of the quality of tourist experience in tourism literature.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Sensory experience, Sensory marketing, Sensuous geography, Tourism geographies, Tourism marketing |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > G154.9-155.8 Travel and state. Tourism |
| Divisions: | Built Environment |
| ID Code: | 75062 |
| Deposited By: | Fazli Masari |
| Deposited On: | 27 Mar 2018 05:53 |
| Last Modified: | 27 Mar 2018 05:53 |
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