Rasli, Amran and Sanusi, Sazliana Azwa (2008) Consumer acceptance of a new product : packaging using a smart bio-switch concept. In: Entrepreneurship and Technology Management in High Technology and Small Firms. Penerbit UTM , Johor, pp. 171-182. ISBN 978-983-52-0687-0
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| Item Type: | Book Section |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Management and Human Resource Development |
| ID Code: | 18922 |
| Deposited By: | Zalinda Shuratman |
| Deposited On: | 14 Jan 2012 04:57 |
| Last Modified: | 14 Jan 2012 04:57 |
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