Baharun, Rohaizat and Abd Hamid, Abu Bakar and Shamsuddin, Ahmad Sharifuddin and Zaidan, Norzaidahwati (2009) Plotting consumers psychographic segments on uncertainty offerings : case of Malaysia. In: International Conference Marketing and Entrepreneurship, 2009, Antalya, Turkey.
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| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Management and Human Resource Development |
| ID Code: | 15589 |
| Deposited By: | Liza Porijo |
| Deposited On: | 04 Oct 2011 10:22 |
| Last Modified: | 04 Oct 2011 10:22 |
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