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Children as consumers: consumption of carbonated drink at school

Baharun, Rohaizat and Sulaiman, Abdul Rahman and Ungku Ahmad, Ungku Norulakmar (2009) Children as consumers: consumption of carbonated drink at school. In: The Essentials of Marketing Principles. Penerbit UTM Press, Skudai, Johor, pp. 95-108. ISBN 978-983-52-0718-1

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Item Type:Book Section
Subjects:H Social Sciences > H Social Sciences (General)
Unspecified
Divisions:Management and Human Resource Development (Formerly known)
ID Code:14778
Deposited By: Siti Khairiyah Nordin
Deposited On:11 Sep 2011 09:17
Last Modified:29 Apr 2013 04:46

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