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Internal marketing in the Malaysian telecommunication industry

Md. Yusof, Ainan and Baharun, Rohaizat (2009) Internal marketing in the Malaysian telecommunication industry. In: The Essentials of Marketing Principles. Penerbit UTM Press, Skudai, Johor, pp. 1-36. ISBN 978-983-52-0718-1

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Item Type:Book Section
Subjects:H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:Management and Human Resource Development (Formerly known)
ID Code:14553
Deposited By: Siti Khairiyah Nordin
Deposited On:26 Aug 2011 01:14
Last Modified:25 Apr 2013 03:56

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