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Buyer behavior : methods and approaches for vendor performance evaluation

Ting, Connie and Baharun, Rohaizat (2009) Buyer behavior : methods and approaches for vendor performance evaluation. In: The Essentials of Marketing Principles. Penerbit UTM Press, Skudai, Johor, pp. 71-94. ISBN 978-983-52-0718-1

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Item Type:Book Section
Subjects:H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:Management and Human Resource Development
ID Code:14449
Deposited By: Siti Khairiyah Nordin
Deposited On:26 Aug 2011 08:17
Last Modified:26 Aug 2011 08:17

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