Jiao, Yanwei and Hassan, Hanita and Aziz, Zeeshan (2023) Multimodal discourse analysis of tourism publicity video based on computer technology. In: 2nd International Conference on Cognitive Based Information Processing and Applications (CIPA 2022), 22 September 2022 - 23 September 2022, Changzhou, China.
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Official URL: http://dx.doi.org/10.1007/978-981-19-9376-3_78
Abstract
Tourism promotion videos in order to identify and describe the visual, oral and audio-visual technologies are used by tourism promotion agencies. The researchers chose this topic as a case study because it is related to issues that are important to scholars and practitioners in the field of tourism management. Tourism is one of the most popular forms of leisure activities all over the world. It involves many activities, such as travel, accommodation, sightseeing and entertainment. This form of leisure activities can be viewed from different perspectives such as economy and society.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | computer technology, multimodal discourse analysis, tourism publicity |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > G154.9-155.8 Travel and state. Tourism T Technology > T Technology (General) |
| Divisions: | Language Academy |
| ID Code: | 108324 |
| Deposited By: | Yanti Mohd Shah |
| Deposited On: | 23 Oct 2024 06:28 |
| Last Modified: | 23 Oct 2024 06:28 |
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